Sunday, March 29, 2009

Affiliate Program Commissions - The Higher the Better

by: David McKenzie

A good way to tell if the affiliate program you belong to is
serious about their affiliate program commissions is the
percentage they are paying you. If someone is offering you 10%
commission, and they are keeping the rest, then you need to ask
yourself "Should I really be in this affiliate program?".
An affiliate program I have recently joined called 'E-Book
Marketing Explained', pays out 45% commission to their
affiliates and another 10% to the 2nd tier. That's 55%! They
only keep 45% and it's from this that they take their costs.
Either they've gone completely mad or they are very smart!
I suspect they are very smart.
By paying such high affiliate program commissions they are
attracting many affiliates to their programs. This means they
can sell a higher volume. With a higher volume of sales they
can afford to give away such a high commission.
Because they are giving so much away to their affiliates with
high commissions it shows they are supremely confident in the
worth of their product or service and its ability to sell
itself. Their product or service is that good.
The affiliates are doing all the pre-selling, all the hard
work, getting the eyeballs at their web sites. You want to get
paid for it. Do not accept 10% commission rates. Set yourself a
standard of nothing less than 20% and make sure that the 20% is
more than just a couple of dollars.
It is with the big-percentage payers where you can make some
decent commissions. The 40%-plus hitters. These BIG affiliate
program commissions are the ones that will see your bank
balance explode each and every month.

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